Press Release: House of Arsalan Iqbal to introduce their debut Women’s Wear Line
House of Arsalan Iqbal to introduce their debut Women’s Wear Line
[Karachi: 17 August 2013] After the successful launch of the brand’sEid Collection titled ‘Rangeen 2013’, fashion designer Arsalan Iqbal is set to diversify his brand’s product range through the introduction of a debut women’s wear line that will be available at all Arsalan Iqbal outlets and through special online order from Thursday 05th September 2013 onwards.
The new women’s wear line is a direct result of the brand augmenting its human resources through the appointment of designer Fayez Ahmed Agariah, who will be heading the design and creative department for women’s wear, and acclaimed fashion journalist Zurain Imam, who will be spearheading the brand’s PR, marketing, fashion styling departments whilst acting as special liaison for international projects. Arsalan Iqbal will continue to head the menswear department as in the past.
Speaking about the new developments at his brand, designer Arsalan Iqbal said,“There have been several changes at the House of Arsalan Iqbal which are taking the brand into a bold, new direction. We are excited to have patrons such as Fayez and Zurain onboard as they bring to the table their unique talent and diverse fashion experience which will be a boon for the brand.By starting a separate styling department, we are providing designers and other brands a value added service which will help meet and fulfill the styling needs of their new collections and shows. This is an exhilarating time for the House of Arsalan Iqbal and we hope our discerning consumers appreciate our efforts.”
Arsalan Iqbal currently has two outlets in Karachi on Zamzama and Tariq Road and is stocked at the multi-brand menswear studio,AmmarBelal Store in Xinhua Mall and Republic by Omar Farooq in Gulberg 3, The Ramp in Islamabad and variousmulti-brand stores in Canada, United Kingdom, States of America and India. The brand also retails exclusive footwear at their outlet which is constructed meticulously from fabric and leather.
Indeed the brand has ambitious plans for the future and plans to open an Islamabad based Studio on 15th October 2013 after showcasing in Fashion Pakistan Week A/W'13. The brand is also preparing to expand its presence to Lahore, with a new store tentatively scheduled to be launched in March 2014.
For more information please log on to the official fan page: https://www.facebook.com/arsalaniqbalclothing
About Arsalan Iqbal:
Iqbal first began experimenting in design in 2006 following his graduation from the Oxford Brookes University in London. With no professional studio or a facility to practice his art, he used his apartment room as a makeshift workshop for his design work. An MBA with further degrees in applied accounting and finance, Arsalan has also worked as an assistant finance director and in a reputable automobile company, before he decided to pursue his passion and take up fashion design full time as a career. In 2010, he met Yahseer Javed, a fashion design graduate who was working for leading designer Munib Nawaz, and in January 2011 they teamed up to launch their label. Under the Arsalan &Yahseer label. Arsalan Iqbal now goes solo with the launch of hisw eponymous Arsalan Iqbal brand.
To this end, the underlying design philosophy inherent in his brand is to redefine the menswear tradition through an interpretation of that which is wearable yet trendy, relaxed but bold and always in sync with contemporary life and trends.
Indeed, as Creative Director at his previous brand, Arsalan Iqbal constantly endeavoured to make every day Eastern menswear vibrant and eclectic – a commitment he continues to channel through his new label. To this end, the designer launched the now acclaimed collection 'Rangeen' which was based in hand painted and block printed traditional Eastern wear for men. With a constant passion for innovation, Arsalan was also the first menswear designer in Pakistan to have made a fashion video, which featured popular actor and model, MohibMirza and was directed by Fayyaz Ahmed, for his previous label. As part of his former label, he introduced the “Coloresqué” collection at Fashion Pakistan Week in Karachi and then showcased their “Modern Sindh” collection at the Islamabad Fashion Week. The brand further showcased their “Urban Slick” collection at Fashion Pakistan Week 4 and “Spectular Blanc” at the the recently concluded Fashion Pakistan Week 5.
Arsalan Iqbal currently has two outlets in Karachi on Zamzama and Tariq Road and is stocked at the multi-brand menswear studio.AmmarBelal Store in Xinhua Mall and Republic by Omar Farooq Store in Gulberg 3. The Ramp in Islamabad and other multi-brand stores in Canada, United Kingdom, States of America and India. The brand also retails exclusive footwear at their outlet which is constructed meticulously from fabric and leather.
Note: PR POST*